Japan has more and more foreign residents and visitors, and many businesses serve customers, staff and partners of several nationalities. A multilingual website shows your business is ready for them and helps you get found in searches made in other languages.
When it's worth it
- Your customers or job applicants speak Portuguese, English, Filipino, Vietnamese, Chinese or other languages.
- You serve tourists or export.
- You want to recruit foreign staff.
- Your competitors only have Japanese sites and you want to stand out.
How to do it well
- One page per language, with its own address (for example /pt/, /en/, /ja/).
- hreflang tags, so Google shows each person the right version.
- SEO titles and descriptions written for each language, not just translated word for word.
- Reviewed translation: unreviewed machine translation inspires little trust.
- An easy-to-find language switcher.
- Contact in the customer's language: form, LINE, WhatsApp or phone.
Common mistakes
- Translating only the home page and leaving the rest in Japanese.
- Using an automatic translate button instead of real pages, which Google doesn't index well.
- Forgetting to update every version when something changes.
What it costs with KGA IT
Published prices, tax included:
- Website plan: ¥5,000/month, no setup fee, no lock-in, and the code is yours.
- Custom website (one-off): from ¥49,800.
The final price depends on the number of pages and languages. See the pricing and web development pages.
Talk to KGA IT
KGA IT's own website runs in 9 languages, and we provide support in all of them. The consultation is free. Contact us via the contact page, LINE or WhatsApp.